We’ve all  heard of  “The Secret”  and I for one got taken in by the hype and contributed my hard earned cash to Rhonda Byrne’s fortune.  I think we all know it’s a load of  metaphysical fluff and the only practical lessons of the LOA are to visualize/ set a goal and to have a positive attitude because our reality is shaped by the way that we view it.

I discovered another Law which I find far more interesting and lucrative…”The Law of Reciprocity” see the following definition:

In social psychology, reciprocity refers to responding to a positive action with another positive action, and responding to a negative action with another negative one. Positive reciprocal actions differ from altruistic actions as those only follow from other positive actions and they differ from social gift giving in that those are not actions taken with the hope or expectation of future positive responses.

Source Wikipedia

I use this law on a daily basis and I profit greatly from it. I make a lot of products for Internet Marketers and I give away a lot of stuff for free. Some people say I’m mad when I could be easily charging for these products, but I’ve been making a name for myself  and the people who use and love my products convert very nicely into buyers. It really is true that if you spend a  lot of time giving then you do see amazing returns,  you feel great as a person and you also benefit financially.

The products you create only need to have a link to your website embedded within them, you don’t even need an optin form, because some of  the people who download your product will also purchase other products via your link.

If  there’s not an optin form your product will also go viral (If  it’s good and provides value) Your free software/report will bring loads of traffic to your site and result in many sales.

This technique is making me some really good money and taking me closer to the Dream Spanish Villa that the Law of Attraction denied me :)

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Tagged with: free marketing software • law of reciprocity

Filed under: Marketing • Tips and Tricks

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